I hope you don’t think that marketing is a dirty word, because today I’m going to quote a leading writer and marketing guru. I happened to stumble upon a short blog entry by Set Godin on art. The blog entry lists the three elements of art as Seth sees them. The elements are: Art is made by a human...
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So you are a sculptor? No way you can put your art on a mobile? Well, not quite so.. A very interesting way of displaying sculptures, even outdoors, in public spaces, has recently been launched. It is the result of independent efforts of The Virtual Public Art Project and a mobile application called Layar. Layar...
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There exists one very active art scene that specifically targets mobile devices – so called themes. If you are not familiar with themes, themes are a concept whereby a mobile device user can customize the look and feel of his/her mobile device. On mobile devices, the concept was first pioneered by Nokia, but now themes are...
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I guess art exhibited on mobiles could be called “mobile art”. But then there are some other interpretations for “mobile art” too.. Like these exhibitions set up by the The Chicago Art Department or sketched by Thomas Thorspecken over at www.urbansketchers.com. Even if these exhibitions have nothing to do with mobile phones, they are clearly looking to address the same...
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The 3 Inch Canvas (3IC) is a newly founded organisation dedicated to the promotion of visual arts on mobiles. With promotion we mean a number of things. One dimension of promotion is marketing. Marketing in general is rapidly discovering how to take advantage of mobile devices. It seems however that the arts community has not yet...
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